The Restaurant

The extremely popular P.F. Chang’s Asian Bistro is owned and managed by Assaad Food & Beverage in Beirut and Turkey. After its huge success in ABC Achrafieh (2012) and City Centre Beirut – Hazmieh (2013), P.F.Chang’s has finally opened its third branch in Zaitunay Bay – Beirut. P.F. Chang’s owns and operates over 210 restaurants within the United States and over 30 internationally, serving signature made-to-order dishes including the hugely popular Dynamite Shrimp, Chang’s Chicken Lettuce Wraps and Mongolian Beef, to name a few, as well as desserts, and signature cocktails. Its fine Asian cuisine incorporates flavors from 5 different regions of China (Mongolian, Sichuan, Beijing, Shanghai, and Hunan), alongside eastern Asian creations and vegetarian specialties that cater to various dietary and cultural requirements. P.F. Chang’s is also famous for tailoring menus to each specific country according to cultural preferences, and works on granting every customer a pleasantly memorable dining experience. PF Chang’s is now open at The Spot Choueifat - Level 2.

The Group

Assaad Food & Beverage S.A.L., founded in 2011 in Lebanon, is part of the extensive group of businesses owned by BA UNITED HOLDING. Assaad Food & Beverage owns and operates a wide range of franchised restaurants in both local & international markets and has consistently provided its customers with top-notch quality service. The company manages the operations of the fast-paced F&B environment through dedication to quality results achieved through planning, budgeting, implementation and operations. Today, the portfolio includes P.F. Chang's, Al Forno, The Cheesecake Factory  and Texas Roadhouse.